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When I started in partnerships all those years ago, there was no "playbook" to create successful partnerships. This post contains everything I wish I knew.
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The list of ‘product’ companies that have committed to become ‘platform’ companies is short. The list of ‘product’ companies that have successfully become ‘platform’ companies is even shorter.
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From enabling passengers to embark and disembark trains, to vertebra-crushing shoes, and operating systems like Microsoft Windows, “platform” has been used to describe many different things, in many different contexts, over a long period of time.
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The 2015 version of Intercom’s Platform Team was a lean machine. When I joined, in October of that year, the team consisted of three engineers… and me.
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At Netscape in 1998, Ben Horowitz and David Weiden wrote the first version of Good Product Manager/Bad Product Manager.
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G2 just released their May ‘24 State of Software report, and it includes some fantastic nuggets on the momentum of AI adoption.
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“Never before have SaaS companies spent SO MUCH for SO LITTLE!” With one LinkedIn line, David Spitz described the biggest challenge in SaaS.
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“HubSpot Connect” launched in 2017 with 65 partners, and would exceed 200 partners by late 2018. It was growing fast, set to grow faster.
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Partnership Leaders just released The State of Partnership Leaders 2024 report. As always, it’s packed full of incredible insights and actionable data.
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Yes, I know the title isn’t elegant. But the complexity of it reflects a real challenge for SaaS leaders: where to start when hiring someone to manage integration-focused partnerships.
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Cycle is “the fastest way for your team to capture product feedback and share customer insights – without the busywork.”
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Whether you’ve just launched your first listing in your first App Marketplace, or you’re managing tens of listings across lots of App Marketplaces, there will always be one evolving challenge to deal with.
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